Salutary Data - A Boutique Aggregator and Curator of B2B Contacts
Salutary Data selectively aggregates hundreds of millions of records from numerous, established B2B compilers. Our proprietary curation process includes ingesting these myriad sources, standardizing data fields, mapping functions and levels, deduplication, testing company and contact data, and applying various internal and external verification techniques.
This process produces our primary asset – a high-quality, regularly updated database of tens of millions of accurate U.S. contact records. We provide access to this database in multiple products and services–Full and custom file access, API access, Web UI, and custom data feeds.
Our target market has demonstrated that it highly values our unique asset, embedding it into their key business applications . Since its founding, revenues and customers have grown more than ten-fold, with retention rates of nearly 100%.
Our Data Story
Data is our passion and we take great pride in our Data Curation Process to build our database. There are 3 Key Phases to our process:
Sourcing & Aggregation – This encompasses us bringing together 100s of millions of records from a number of different sources and putting it through our rigorous data interrogation process to ensure we are bringing together the best set of data possible.
Data cleansing – This step revolves around the normalization and standardization of the data. This is also the step where we add our proprietary taxonomy to add additional value to our data offerings.
Quality Verification – This last step is critical to ensuring that we consistently have the highest quality of data. We use a number of steps and methodologies to ensure our contact data is correct and up to date.
Our target market has demonstrated that it highly values our unique asset, embedding it into their key business applications . Since its founding, revenues and customers have grown more than ten-fold, with retention rates of nearly 100%.
How We Do It
Why Salutary?
Our customers appreciate a number of things about us. They like our Value Proposition, which asserts:
“Focus on your customers and products and services and lean on us to do the heavy data lifting work”
They benefit from our 100+ years of experience, like that we are accessible and their deliverables and needs are attended to nimbly. Our focus and understanding of their business manifests itself in the way deals are structured mutually, fairly, and transparently.
Database & Products/Services
We constantly update our database of 60M+ highly curated contact records. Valuable personal contact fields include full name, work and personal emails, mobile , direct dial and company phone numbers, plus the personal LinkedIn URLs. To target people at the right employers, we provide full titles, multiple choices for job level and function, and important company demographic information including revenue and employee size ranges, Industry and SIC codes, and company geographic location selections.
Customers pick from a suite of products and services to gain access to Salutary’s valuable contact database. Depending on your use case and needs, choose:
- A full database feed for customers needs maximum power and flexibility
- API access for on-the-fly matching, contact enrichment, and appending.
- Web-UI for running ad hoc queries, counts, and downloads
- Special one-off file and list purchases
- Other custom services — please let us know your needs!
Customers
Our customers are third parties whose products and services generally serve the efforts of end-users, such as inside sales teams, marketing departments, operations and recruiting agencies. Our highly customized feed of curated B2B contacts are the lifeblood of our customers’ product/service solutions and they are comfortable vertically integrating us into their processes and products/services to help their customers achieve their goals.
Our ideal customer profile is a partner who likes to formulate the right, best custom data feed that delivers the contact targets most sought by their end-users. Our customers appreciate the customization, transparency, and close interactive relationship. What separates us from our competitors is that our customers love the white glove service we bring to the table.
Our Customers
Team
In 2016, Salutary Data was co-founded by Jeff Clewley and Scott Gordon. Previously, Jeff and Scott worked together for 6 years at NetProspex. As Technical Co-Founder and SVP of Partnerships, respectively, Jeff and Scott contributed to NetProspex’s growth until it was sold to Dun & Bradstreet in 2015.
Jeff and Scott founded Salutary Data on several principles. Data accuracy is essential; our north star; our reason to be in business. The data industry is a vital sector and there are good people in it. We wanted to continue to participate in it, find a way to give back to it, and serve our customers well.
Since 2016 Jeff & Scott have added additional ‘Data Geeks’ to the team to continue to grow our offering and continue to provide our customers with the most accurate data and the best service possible.
Who We Are
Salutary Data – A Boutique Provider of B2B Contacts
Salutary Data is a boutique provider of U.S. B2B Contact records. We aggregate 10’s of millions of records from compilers, which we then clean, normalize, and verify for custom data feeds that are delivered to third parties for use in their products and services.
Here’s how our story goes…
I began advising Salutary Data in late 2018. I’ve been a successful CEO of three information and software companies, most notably at OneSource Information Services (now part of D&B Hoovers) where I led an IPO and was an E&Y Entrepreneur of the Year. I’ve also been an active advisor, board member, and investor in early to growth stage technology companies. I’m married with three kids, am a ridiculously spoiled fan of Boston sports teams, and love to spend time on Lake Winnipesaukee in NH playing golf and fishing, albeit not very well.
As the VP of Partnerships & Sales at Salutary Data, I am responsible for our network of partners and clients and planning and executing our GTM strategy for long term growth. For the past 14 years I’ve been in B2B Data, Lead-Gen, and Sales Intel, and built relationships and deep knowledge of use cases and profit driven strategies of customers.
As the Director of Business Operations, I am a Swiss army knife at Salutary Data. My day-to-day responsibilities range from analyzing and interrogating our data, assisting our clients to meet their strategic goals, improving our processes and working with our vendors and suppliers.
As the VP of Sales at Salutary Data, I am responsible for strategically scaling our sales organization, growing our end user customer base and executing our GTM strategy for long term growth. Over the last 23 years in the data industry, through selling directly or leading sales teams, I have worked with so many great companies and dynamic people and have accumulated a wealth of knowledge of how businesses go to market. I continue to apply that everyday.
Professional
My work centers around the intersection of technology and entrepreneurship where I get energy from the startup process and connection to the people and systems that make it work.