Quality Verification

The Process

  • Over 45 Million records are sent to our third party verification vendors for Phone, Email & Name/Title/Company Verification. 
  • 48 Million emails are put through email deliverability
  • 3.3 Million records are rid from the prior quarter’s build as their email and phone performance were no longer satisfactory
  • 9.9 Million records are updated based on contacts changing jobs and companies
  • Over 8 Million records enriched on key fields such as LinkedIn URL, Mobile Phone, Emails

The Result

Quality Verification is the most important step in the process and our biggest differentiator. It ensures that in an ever changing landscape, we are providing the most up-to-date data for our customers.